Technology

Technology

In a recent fashion show Dolce and Gabbana have used drones to carry handbags down the cat walk to show off their pieces more clearly then if a model was to wear one as consumers can see the bags from every angle. This is Dolce and Gabbana incorporating technology into their brand including their fashion shows. 

On this article it states:

"Each drone had what looks like a large, fake gemstone on top to fit the occasion."- This is Dolce and Gabbana adding their own personal touch to using the drones. This has never been done befpre which shows that D&G are looking ahead and trying to figure out new ways to be more unique and original. They have proved that fashion is moving forward with technology.
https://www.businessinsider.com/dolce-and-gabbana-uses-drones-to-model-handbags-at-milan-fashion-week-2018-2?r=US&IR=T

Other articles about D&G using drones:
https://www.theverge.com/tldr/2018/2/26/17052896/dolce-gabbana-drones-handbags

https://www.thesun.co.uk/fabulous/5670075/dolce-and-gabbana-drones-handbags-mfw/