SWOT Analysis

SWOT analysis


Strengths- Dolce and Gabbana has a strong brand image with loyal customers. They create unique and luxury products. They also create non traditional ads with large portfolio's of brands.

Weaknesses- Dolce and Gabbana's weaknesses are how highly priced their products are which limits them to wealthier products and are highly affected by the economic fluctuations. They also have strong competition from luxury brands.

Opportunity- Opportunity Dolce and Gabbana could take are growing luxury markets with growth in economics like India, product expansions throughout the world and innovation products.

Threats- Some threats to Dolce and Gabbana are strong competitors in terms of style and elegance, difficult to break loyalty of customers towards other brands and huge investments in promotion of the brands. As well as other brands interacting more on social media with their consumers.


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